The fundraising campaign continues to support social projects in Darmstadt and the region
Darmstadt. SV Darmstadt 98 will continue its popular charity drive in the new second division season – in the future under the name “Herzenslilien” and with a new partner: Klöber Versicherungsmakler GmbH will take over the project initiated by PEAK98 on the first matchday, which has been supporting non-profit organizations from Darmstadt and the surrounding area for over a decade.
Klöber Versicherungsmakler GmbH has been a top partner of the club since last season and has now significantly expanded its collaboration with SV 98. The official handover took place during the sponsors' reception on Monday evening (July 21, 2025).
Kevin Klöber , managing director of the company of the same name, explained:
“Over the past few years, I've witnessed the passion and dedication with which this project has moved an entire region. As a family business owner with roots in Darmstadt, it was clear to me that this project should continue. It brings communities together, expresses emotions, and gives a voice to those who need support the most. For us, the Heart Lilies not just a project, but a way of life.”
Volker Harr , Vice President of SV Darmstadt 98,
also “When we approached Kevin Klöber with the idea, he didn't hesitate for long. We are happy that the cherished tradition of buying raffle tickets on match days will continue in the future, thus ensuring continued support for volunteer-run clubs around SV 98's home games.”
Ines Dohmann , Managing Director of the PEAK Group, is also delighted about the continuation:
“I think it’s fantastic that this campaign, which we founded eleven years ago, is being continued by Klöber Versicherungsmakler GmbH. For us at PEAK, this represents a great show of appreciation. I wish Kevin Klöber and his company every success with the campaign and am sure that the fundraising drive will be just as enthusiastically received by fans as in the past.”
(DARMSTADT – RED/SV98)
