ADVERTISING
Around 680 shops and restaurants from southern Hesse are participating from September 12th to November 1st
The Chamber of Industry and Commerce (IHK) initiative "Heimat shoppen" (Shop Local) is once again highlighting the importance of regional retail and gastronomy this year. From September 12 to November 1, 2025, 680 shops and restaurants from 30 municipalities will participate to strengthen the local shopping experience. The campaign is supported by the Darmstadt Chamber of Industry and Commerce, which provides retailers with advertising materials and networking opportunities.
“With this initiative, we are demonstrating that together we can leverage the strengths of brick-and-mortar retail much more effectively,” emphasizes Ulrike Jakobi , Vice President of the Darmstadt Chamber of Industry and Commerce. “We are all pulling together to revitalize our city centers. Retail and gastronomy are essential components of a vibrant region.”
The nationwide campaign is also intended to raise awareness that people's consumer behavior plays a crucial role in how vital business life remains in local communities.
Actions in the region
The program ranges from discount promotions, competitions and Sunday shopping to cultural events and city festivals .
- Bergstraße district
- Bensheim: Sunday shopping on September 14th and wine festival
- Wald-Michelbach: Sunday shopping and trade fair at the street market on September 14th
- Darmstadt-Dieburg district
- Babenhausen: Oktoberfest on September 26th/27th at the Andre + Oestreicher building center with a morning pint, brass band music, children's carousel and activities
- Groß-Umstadt: Shopping weekend on September 13th and 14th with farmers' market
- Münster: "Münster Shows Its Face" competition throughout the entire campaign period
- Odenwald district
- Michelstadt and Erbach: Stamp campaign as a prize draw throughout the entire period
- Reichelsheim: Competition “We’ll bring you the stars from the sky” with a real star naming ceremony
- Groß-Gerau district
- Mörfelden-Walldorf: Bag counting contest in shop windows throughout the entire period
- Rüsselsheim: Open Riesling Sunday on September 28th, prize draw
- Trebur: Sunday shopping event “Radlos in Trebur” on September 21st
Support from the Darmstadt Chamber of Industry and Commerce
The Darmstadt Chamber of Industry and Commerce (IHK Darmstadt) has been participating in the campaign for five years, supporting retailers and restaurateurs with posters, paper bags, coasters, stickers, and social media templates . It also organizes workshops, information events, and webinars addressing current challenges facing the retail sector.
(Red/IHK)
