ADVERTISING
The campaign emphasizes the importance of a healthy breakfast for energy and concentration
On Wednesday (August 27, 2025), City Treasurer André Schellenberg and School Superintendent Holger Klötzner presented almost 1700 first with reusable breakfast boxes containing organically grown food as part of the nationwide organic bread box campaign
The initiative was brought to Darmstadt in 2022 by Sabine Kleindiek (EAD) and Angelika Buchholz (School Authority) and has been implemented annually ever since. Its aim is to teach children and families about the importance of a healthy diet.
“Just a few days after starting school, this is a little surprise for the first-graders and is meant to show them the role a healthy breakfast plays in their daily school life,” explained Schellenberg. Klötzner added: “A breakfast like this one, consisting of apple, carrot, raisin roll, and tea, is the basis for daily learning, provides energy, and promotes concentration.”
Volunteer helpers had packed the yellow containers the day before at the EAD (Darmstadt Waste Management Authority). Besides food from the Darmstadt area, they also contained a seasonal calendar, a coloring leaflet, and age-appropriate nutrition tips. The initiative was organized by the staff of the EAD's catering and housekeeping departments, KAGEL (Darmstadt Waste Management Authority), and the school board, which delivered to several schools using cargo bikes.
The campaign was once again supported by numerous companies and institutions from Darmstadt and the surrounding area, including Bauhaus, bauverein AG, entega GmbH, Software AG, Obstbau Speth, Vollkornbäckerei Dieburg and Sonnentor Kräuterhandels GmbH.
(DARMSTADT – RED/PSD/dk)
