SV Darmstadt 98 will focus on tradition, club identity and the symbol of the lily in the 2026/27 season
SV Darmstadt 98 has unveiled its new home kit for the 2026/27 season. The design centers around the symbol that has accompanied the club for generations: the lily. The new kit is intended as a tribute to the club's history and combines tradition with the current development of the Lilies.
The jersey, developed in collaboration with kit supplier CRAFT, is in classic royal blue with white trim. The jacquard pattern with various fleur-de-lis motifs woven into the fabric is particularly striking.
A total of nine different depictions of the lily from various eras of the club's history are incorporated into the design. They commemorate more than a century of club history and represent the development and identity of SV 98.
“We Lilies” as a symbol of unity
Another detail can be found in the hem of the neck area: the words "WE LILIES" incorporated there. It is meant to symbolize the unity between the team, the club and the fans.
The sponsor logos are once again integrated into the color scheme. Main partner HAIX and sleeve partner Suzuki have opted against additional colors or use a negative representation of their logos. This ensures the home jersey remains consistently in the club's blue and white colors.
Premiere in the test match against SG Arheilgen
The new home jersey will be worn for the first time on Saturday, July 4th, during SV Darmstadt 98's test match against SG Arheilgen.
The jersey is available now online and in the club's fan shops. It can be found in the city fan shop, the fan shop at the Merck Stadium (Böllenfalltor), and the pop-up store at Luisenplatz.
The price is €84.98 for adults and €59.98 for children. There is also a long-sleeved version for adults, priced at €94.98.
DARMSTADT – RED/SV98)
All photos: SV98
